Purpose & Overall Relevance for the Organisation:

Support in driving EM South business objectives via its own eCom channels.
Assist in managing Paid Search, Paid Social, Display, Affiliate, audience management and creative to establish the adidas owned digital channels as the online destination of choice for consumers.

Key Responsibilities:

Enable the implementation of Paid Search, Paid Social, Display, Affiliate, audience management strategies and more for South Africa.
Manage the relationship with creative agencies to drive on-time implementation in Paid media platforms. Push the creative boundaries, test for best performance and drive best practice.
Collaborate and work with the media agency across Performance Media channels to meet agreed targets.
Assist in driving partnerships with key tech providers.
Ensure financial processes are followed accurately and timely.
Monthly & Quarterly reporting.
Work cross-functionally with Brand, eCom, Retail and Hub team stakeholders within Emerging Markets.

Key Relationships:

Knowledge, Skills and Abilities:

Bachelor’s degree required in Marketing, Digital Advertising, Media, Business or any related field.
5 – 7 years experience hands on Paid Media & Digital Marketing experience (agency or client side).
Experience working with large performance media budgets split across multiple channels and campaigns.
Working knowledge of Google, Meta, Display, App, Affiliate and Analytics marketing platforms.
Deliver Cross-Channel reporting.
Review performance in Paid Media platform and propose ways to optimise.
Keen eye for creative best practice and ability to drive high quality output from agency.
Up to date with the latest trends and best practices in online marketing.
Strong communication skills: written & oral and ability to quickly build strong relationships
High attention to detail, strong analytical skills and excellent organizational & planning abilities.
Proficient in written & spoken English.

Senior Specialist Performance Media - EM South (Contract Role)